Nov
16
2020
Social media is the new marketing for contractors
Marketing for contractors really comes down to this one thing; social media. Added foot traffic to your “store” (website) in the huge mall called the internet is crucial today. In fact,...
Nov
11
2020
Home Improvement Advertising During COVID
I get this question all the time. Some of the best home improvement advertising fails during the best of times, now we have COVID. The main reason I see this happen is…
During the presentation, no...
Nov
02
2020
Wow...a blank screen. I know what it is like to stare at a blank screen waiting for the words to come. That's the plight of blogging or trying to blog, even though blogging is some of the best advertising...
Oct
26
2020
This article discusses social media for construction contractors. There are so many social media platforms these days it is downright confusing to learn them all and master the tricks to using them successfully for your business. In fact, it...
Oct
21
2020
Construction Websites...and more specifically, website design, isn't a set it and forget it proposition. Especially not in today's fast-moving world of algorithm changes and SEO updates. And since the competition is fierce to gain new customers, it's essential for...
Oct
20
2020
Construction marketing for construction companies is like you can build a deck and building a deck well. Knowing you can build a website and if it is any good can be the kiss of death. I know a lot...
Oct
19
2020
Marketing is about fitting a product or service to a need or want. Have a headache? Take an Advil. That’s a need. Thirsty from a full day of swinging a hammer? Have a Bud Light. That’s a want.
Marketing and...
Oct
19
2020
I’ve noticed there are a lot of guys and girls out there who are starting their own gigs, and that is exciting as hell, especially right now.
The ability to go out on your own and stake a claim...
Oct
19
2020
There’s a lot of smart marketers out there who spend vast sums of MONEY trying to explain to you how THEIR system works, why it works, and why you should buy it.
And then there are a lot of smart...
Oct
19
2020
Your website is where the magic happens. That’s where potential customers see your contact information, your gallery of previous work, and maybe even some reviews from previous clients. But if they don’t know the website address, how are they...
